Air France unveils a preview of its new cabin in Deauville

Air France unveils a preview of its new cabin in Deauville
The airline Air France will exhibit its new Business class in Deauville, where it is a partner of the American film festival. Air France / Press Photo

Partner of the 48th edition of the American Film Festival, the airline is exhibiting its new Business class at the Center International de Deauville, one of the festival’s key venues.

From September 2 to 11, 2022, Air France is official partner of the 48th edition of the American Film Festival of Deauville highlighting the diversity of American films, from the greatest Hollywood productions to independent works.

Partner since 2014 of the festival, Air France supports this world-renowned event which is being held this year from September 2 to 11, not far from the boards of this Normandy seaside town. From the biggest Hollywood productions to independent works, all the diversity of the American 7th art is represented. the 48th festival opened Friday evening with a tribute to the star of greaseOlivia Newton-John, died August 8before the screening of the opening film devoted to abortion, Call Jane. Thirteen films are in competition in 2022, including eight first opuses. Among them, several nuggets already spotted in the different sections of the Cannes film festivalas war pony by Gina Gammell and Riley Keoughthe granddaughter ofElvis PresleyWhere aftersun, by director Charlotte Wells. The winners will be revealed next Saturday evening. Until then, festival-goers will be able to preview and settle into the new Air France Business cabin on display at the Deauville International Center, one of the highlights of the festival. The company will also offer them a contest to win plane tickets.

Gradually deployed on 12 Air France Boeing 777-300s, this cabin will fly for the first time in autumn 2022 on departure from Paris to New York JFK. The new Business armchair is available on request in a real flat bed of nearly 2 meters. Each has direct access to the central aisle and for optimal privacy, a new sliding door allows you to completely privatize your own space, thus preserving it from the rest of the cabin.

For an ever higher level of comfort, the company has revisited its iconic curved seat to offer a new version. This takes up the concept of the 3 “Fs”: Full Flatit comes in a real flat bed of almost 2 meters; Full Accesseach has direct access to the aisle and Full Privacy, for optimal privacy. The novelty ? A sliding door now allows you to fully privatize your own space, thus preserving the rest of the cabin. ” I think it’s important and it’s really part of Air France’s values ​​not to oppose intimacy and convivialityargued at Figaro Fabien Pelous, Director of Air France Customer Experience, during the official presentation of the cabin last spring. For trips for two, and when you are seated in the middle seats, you can very easily lower the central partition to promote interaction with your travel partner. “.

The new Air France Business seat

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Inside the seat, made by the French aeronautics giant Safran: wool, brushed aluminium, full-grain leather… Air France has favored noble, soft and natural materials for its manufacture. Good news, the technology has evolved and the chair will have a large 4K High Definition anti-reflective screen (17.3 inches) equipped with noise-reducing headphones, a new Bluetooth connection allowing you to use your own headphones and multiple USB C and USB A sockets. A real cinema in the sky!

Air France and cinema

To support its premium strategy, the airline presented its new campaign last May, the first publicity statement since 2015 for the company. Behind the camera, American director Brian Beletic. And for the music, place in the universe of Michel Legrand with a cover of Mills of my heart re-orchestrated for Air France by composer Julien Jaouen for Juliette Armanet. In 2018, during the opening ceremony of the 71st Cannes Film Festival, the French artist performed this song composed by Michel Legrand for the film The Thomas Crown Affairand which was awarded the Oscar for best song in 1969.

The scenario was ready: an iconic tower, Oscar-winning music, rhythmic scenes symbolizing in turn the different strengths of the company… Air France loves cinema. Since the first screening in 1951 ofan American in Paris on board a Constellation between New York and Paris, cinema permeates Air France’s DNA to become an essential part of its travel experience. In 2022, on board all its long-haul travel cabins, Air France is offering more than 350 films, including a large selection of French titles of course, but also an offer of independent Hollywood and American films.

This summer, the company offers direct flights to 14 destinations in the United States from Paris: Atlanta, Boston, Chicago, Dallas, Denver, Detroit, Houston, Los Angeles, Miami, Minneapolis, New York JFK, San Francisco, Seattle and Washington DC From December 12, 2022, the company will operate a new direct daily service between Paris-Charles de Gaulle and New York-Newark Liberty airport. Details of the flight program and fares can be viewed at airfrance.fr.

Deauville International Center | Deauville Congress Center1 rue Lucien Barrière, 14800 Deauville.

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